From Local Pup Parents to Walmart Shelves: PupGrade Expands Nationwide

Eight years ago, our story began with a simple conversation between dog parents at a local park.

Today, we're pinching ourselves as we announce that PupGrade supplements are officially available in nearly 3,000 Walmart stores across the country—starting this week.

This isn't just a business milestone. It's proof that when you stay true to your mission of helping dogs live healthier, happier lives, amazing things can happen.

What makes this expansion even more special? We're joining Walmart's incredible network of small business partners, standing alongside thousands of other entrepreneurs who started with big dreams and unwavering determination.

So how did a small underdog pet supplement company end up in America's biggest retailer?

PupGrade’s Small-Business Journey

Walking into Walmart's Annual Open Call event, we were just another small pet supplement company in a room full of hopeful entrepreneurs. We had our products, our passion, and [a lot of] nerves.

But we also had something else: years of customer love letters, testimonials from happy pup parents, and an unwavering belief that every dog deserves quality care, no matter their family's budget.

That belief earned us Walmart’s coveted “Golden Ticket”—our official invite into national retail.

What started with that initial 748-store launch in March has grown beyond our wildest expectations.

Now, we’re not just on shelves—we’re in carts, homes, and bellies (the happy, healthy kind) all over the nation.

Walmart’s Support for Small Businesses

Back in May, we had the honor of hosting Chris Buchanan, Walmart’s Director of Public Affairs & State & Local Government Relations, at our Walmart Launch “Pawty.” During that visit, we learned something surprising:

60% of Walmart suppliers are small businesses.

Behind Walmart’s massive reach is a network of entrepreneurs, family-owned brands, and startups just like us. Chris’s visit wasn’t just a handshake and photo op—it was a clear statement that Walmart truly believes in empowering small businesses and giving them a real platform to grow.

“Pet care—and affordable pet care—for Walmart is very important,” Chris told our team. “And you guys fit that bill perfectly.”

Knowing that we’re now part of that 60% feels incredible—not just for our team, but for every small business dreaming of making a difference.

🎥 [Watch: Chris Buchanan on Walmart's commitment to small businesses]

Let’s Take a Stroll Down the Pet Aisle…

So, what exactly is in Walmart stores? So glad you asked…

📦 Exclusive 120-Count Pouch: Bigger bags, better value, and the same snack-like soft chews your pups love.

📈 Joint Support: 2,858 stores (+2,110 since March)

For supporting comfortable movement and daily activity*

📈 Digestive Support: 1,951 stores (+1,203 since March)

For maintaining happy bellies and healthy digestion*

📈 Calming Support / Skin & Coat: 1,951 stores (+1,203 since March)**

For promoting calm behavior or supporting skin and coat health*

**Important note: Our Calming Support formula contains hemp, so availability varies by state regulations. Use our store locator to double-check what's available at your specific location.

Where to Find PupGrade in Walmart

From that nervous pitch room to nearly 3,000 Walmart stores nationwide, this journey has been incredible, and it's only possible because of amazing partners like Walmart and loyal pup parents like you.

Here's what’s next:

🛒 Shop in-store: Head to your local Walmart's pet section and grab those exclusive 120-count pouches.

📍 Find your store: Use our store locator to see exactly which products are available at your Walmart.

📱 Share the love: Spotted PupGrade on the shelves? Tag us @PupGradeOfficial—we love seeing your finds!

🐕 Keep your pup healthy: Because they deserve it!

This partnership with Walmart means quality pet care is now as easy as your weekly grocery run. And that’s exactly how it should be.

Looking Ahead

Eight years ago, we just wanted to help our own dogs feel their best. Today, we’re helping millions—and we’re only getting started.

As PupGrade expands across Walmart stores nationwide, our promise stays the same:
✔️ Always clean, high-quality ingredients*
✔️ Always affordable for families
✔️ Always made with love for every pup

Thank you for believing in us, cheering us on, and sharing this journey. Here’s to even more wagging tails, healthy pups, and small businesses doing big things!

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*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.